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expensive advertising

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  • Advertising media selection — is the process of choosing the most cost effective media for advertising, to achieve the required coverage and number of exposures in a target audience. Contents 1 Performance 1.1 Frequency 1.2 Spread …   Wikipedia

  • advertising, television and video —    Advertising is the means by which commercial values or messages are conveyed to the public. Two main broadcast forms exist: spot advertising and sponsorship. Spot advertising refers to the purchase of short slots between programmes while… …   Encyclopedia of contemporary British culture

  • Advertising Elasticity Of Demand - AED — A measure of a market s sensitivity to increases or decreases in advertising saturation. Advertising elasticity is a measure of an advertising campaign s effectiveness in generating new sales. It is calculated by dividing the percentage change in …   Investment dictionary

  • Burger King advertising — Burger King Type Private Industry Restaurants Predecessor Insta Burger King …   Wikipedia

  • Fast food advertising — is the promotion of fast food products and ventures through a variety of media. Fast food advertising campaigns are not as highly regulated as some other products, such as those imposed on alcohol advertising, but there are often public calls for …   Wikipedia

  • Google Advertising Professional — Google launched the Google Advertising Professionals program in November, 2004 [cite web|url=http://archive.webpronews.com/2004/1112.html|title=Web Pro News] , in response to the growing need for consultants to help the increasing number of new… …   Wikipedia

  • Remnant advertising — Remainder advertising (also known as remnant or last minute advertising) refers to the advertising space that a media company has been unable to sell.Depending on the medium, it could be ad space or time. Often it can be bought at a steep… …   Wikipedia

  • Search advertising — In Internet Marketing, Search Advertising is a method of placing online advertisements on Web pages that show results from search engine queries. Through the same search engine advertising services, ads can also be placed on Web pages with other… …   Wikipedia

  • McDonald's advertising — I m Lovin It redirects here. For the Justin Timberlake single, see I m Lovin It (song). McDonald s Type Public Traded as NYSE:  …   Wikipedia

  • Newspaper display advertising — is a form of newspaper advertisement where the advertisement appears alongside regular editorial content. Display ads are generally used by businesses and corporations towards promotion of their goods and services and are generally for larger… …   Wikipedia

  • Wrap advertising — (also a mobile billboard) is the marketing practice of completely covering (wrapping) a vehicle in an advertisement or livery, thus turning it into a mobile billboard. This can be achieved by simply painting the vehicle surface, but it is… …   Wikipedia

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